Two Crazy Rich Asians are going to be using their wealth and influence for good. Both Henry Golding and Gemma Chan made announcements about jumpstarting production companies that will seek to empower other Asians.
Via Twitter, Golding debuted “Longhouse Productions” and declared that he will likely be focusing on the genres of man’s action and sci fi.
While those sorts of movies are normally dominated by a certain type of white actor, fear not, Golding is taking definitive measures to open more doors for his fellow Asians.
“Longhouse Productions” has already partnered with China’s Starlight Cultural Entertainment Group, a company that played a pivotal role in seeing Crazy Rich Asians get made.
said Starlight CEO Peter Luo, Starlight’s Ceo gushed about Golding, explaining in the official announcement that “The reason why we are having a deal with Henry is that we see him as a class of one.”
The first two projects will be action thrillers The Inheritance and Harrington’s Greatest Hits. Golding will star in both with the latter reportedly having a budget of close to S100 million while courting such directors as James Wan, Jon M. Chu, Sam Raimi, F. Gary Gray, Roland Emmerich and Robert Zemeckis.
Just like her CRA character Astrid, Gemma Chan is also striving to support others. She began her own production company, hoping that it will “lift other people up.”
Chan also elaborated that she hopes to work on plenty of productions that she won’t star in. In her words “I’m very interested in developing stories and going into producing things that are not necessary for me to act in.”
She added “And it’s about finding those. Stories that haven’t been told that have been lost to history.”
Ultimately, Chan does not want to let the success of CRA go to her head or stop the work of increasing Asian diversity.
I’m sure there’ll be many obstacles but I just feel like I don’t want to squander this opportunity, like, oh, we’ve done this amazing film and that’s it for another 25 years. I want the opportunities to keep coming.